Understanding Reseller Hosting Services


By: Drew Germyn

Categories: Guides

If you’ve got a business that you want to thrive, online marketing is definitely the way to go in this day and age.  But oftentimes learning about SEO, how to master social media, the difference between blogs and websites, and all of the different licenses and certifications needed to run your site successfully can feel like trying to master a foreign language!  There’s a lot more that goes into creating a website for your business other than just selecting a domain name, and it can seem overwhelming at times.  That’s where finding a reseller hosting service provider can really come in handy.

What is a Reseller Hosting Service Provider?

Unless you’re already fluent in HTML, programming, and the other tools needed to get a website off of the ground, chances are you’ve reached out to a web designer to help build your business’s website.  A web designer’s main gig is generally doing just that – designing websites.  But in order to stay competitive and to maximise their usefulness to their clients, many web designers will invest their capital in reselling the hosting services they think will be the best fit for their customers.  In most cases, they are already familiar with a number of web hosting companies and the various plans or services they offer, and can a lot of the guesswork out of the equation for you.

How Does Reseller Hosting Work?

Sometimes, the reseller will be paid by web hosting companies to refer traffic to them.  Other times, the reseller will have bought large chunks of a web server at wholesale costs, which they then divide up and resell to their clientele.

Often, more major web hosting companies – like Localnode – will offer packages or plans for web hosting at discounted rates.  A reseller hosting service provider will know about the various discounts that their partner companies offer, and can potentially save you a lot of money by selecting a plan that fits your needs and budget.

Why Choose a Reseller Hosting Service Over Managing It Myself?

There are multiple benefits to allowing a reseller hosting service provider do the work for you, rather than attempting to manage your web hosting plan yourself.

First of all, your web designer is going to know which web hosting company will be best suited for you and your needs.  Their expertise is going to save you a lot of time- and potentially money- when it comes to finding the perfect host for your website.  So instead of wasting time and energy trying to figure out which hosting company works best, you can stay focused on the needs of your business.

Secondly, you have a single go-to person for all of your technical support.  Your web designer becomes a one-stop-shop not just for designing your website and keeping it functioning smoothly, but for dealing with the hosting service as well.  Your web designer knows the needs of your business and can communicate with the web hosting company on your behalf if something goes wrong, or needs to be addressed.  This way, you know exactly who to go to when you have a problem that needs fixing, and you won’t get stuck trying to navigate a customer service hotline.

Thirdly, your host will be managing the server(s) you and your clients are hosted on.  This can be difficult to do on your own, especially while attending to the needs of your business.  It requires a knowledge of Linux programming and the ability to install your software/operating system, manage your hardware, monitor security and firewall installations, and more.  A reseller hosting service provider will be able to take care of all of these important details for you so that you are not bogged down with the minutiae of running a website on a day-to-day basis.

Finally, a reseller hosting service provider will save you money.  As mentioned before, a reseller hosting service provider will generally find package deals or plans that give you a discounted rate on your hosting services.

Are There Any Risks to Using a Reseller?

Just like with any business relationship, there is always the risk that you could partner with someone who is not exactly who they claim to be.  Without doing your research, there is a chance you could find a reseller who overcharges you or puts you with a web hosting service that is not ideal for your needs.

To avoid problems like this, make sure to do extensive research your hosting service provider before choosing them.  Read reviews if they are available online, and make sure to ask a lot of questions. Like in any professional contract, don’t forget to read the fine print.

Why Choose Localnode as My Web Hosting Provider?

Localnode is a first class hosting company that can effortlessly fit the needs of your website.  Localnode boasts superior software, a superior network, and superior hardware so that your site always has access to the most powerful and efficient tools available to keep it running smoothly.  Localnode also features competitive rates for hosting services, as well as excellent customer service.  With Localnode, your clientele will have effortless access to your website and all of your services/ products, without risking over-crowded servers or slow loading times.

A lot goes into making a website appealing, functional, and customer-friendly, but you can remove a lot of the stress and work from the equation by partnering with a good reseller hosting service provider.  Let a reseller do all of the legwork for you, and you can invest all of that extra time and money you save by making your business grow and thrive!